Course Details

Subject {L-T-P / C} : ID2101 : Elements and Principles of Design {3-0-0 / 3}
Subject Nature : Theory
Coordinator : Prof. Dhananjay Singh Bisht


An introduction to basic elements: Line, texture, colour, form, symmetry, balance, scale, mass, unity and variety.
Concept of visual language and visual design.
Introduction to Gestalt Laws, composition and figure and ground relationship.
Introduction to concept of negative space.
Use of symmetry. Generation of patterns and textures using simple elements.
Introduction to typography and fonts.
Use of grids in graphic composition.
Colour circle, colour combinations and its dimensions: hue, value and chroma.
Colour meanings in traditions and psychological use of colours.

Course Objectives

  1. To expose the students to fundamentals of design.

Course Outcomes

Students should have sound foundations of the subject.
Students should be able to imagine thoughtful applications to the elements of design.

Essential Reading

  1. Lauer, D. A., & Pentak, S., Design basics, Cengage Learning
  2. Gail Greet Hannah, Elements of Design, Princeton Architectural Press

Supplementary Reading

  1. Elam, Kimberly, Geometry of Design: Studies in Proportion and Composition, Princeton Architectural Press
  2. Bachelard, Gaston Jolas, Maria, The Poetics of Space, Beacon Press